Rolex Day-Date Watches for Sale

The Rolex Day-Date, often called the President, is one of the most recognizable dress watches ever made. Introduced in 1956 as the first wristwatch to display the day in full alongside the date, it remains the flagship expression of Rolex prestige. This category includes Day-Date 36, Day-Date 40, and Day-Date II models in 18k yellow gold, white gold, Everose gold, and platinum, with a range of dial, bezel, and bracelet configurations.

Price on Request

The Legacy of the Rolex Day-Date

The Rolex Oyster Perpetual Day-Date has long been associated with leaders, collectors, and buyers who want a watch with both presence and staying power. Its appeal comes from a clear formula: precious-metal construction, a refined case profile, the signature day-date display, and a design that has stayed relevant across generations. More than a status piece, the Day-Date is a serious Rolex model with lasting demand in both vintage and modern references.

Across the collection, buyers can choose from classic champagne and silver dials, modern green and chocolate dials, platinum-exclusive ice blue dials, and rarer options such as meteorite, onyx, and factory diamond-set configurations.

Rolex Day-Date Platinum

Platinum Day-Date

Rolex Day-Date Everose Gold

Everose Gold Day-Date

Rolex Day-Date White Gold

White Gold Day-Date

Shop Rolex Day-Date by Case Size

  • Rolex Day-Date 36 mm – the original proportion and the most classic fit.
  • Rolex Day-Date 40 mm – the modern standard with broader wrist presence.
  • Rolex Day-Date 41 mm (Day-Date II) – the short-lived larger generation with a bolder profile.

Rolex Day-Date Price and Technical Details

Our Rolex Day-Date inventory typically ranges from USD $14,000 to $60,200+, depending on reference, production year, metal, dial rarity, bracelet condition, and whether the watch includes box and papers. Vintage 36mm references can offer strong value, while platinum models, factory diamond pieces, meteorite dials, and newer Day-Date 40 references command a premium.

Beyond materials, the Day-Date is respected for its engineering. Modern models use advanced Rolex movements such as the Caliber 3255, offering excellent accuracy, power reserve, and day-date performance. The collection is also defined by its instantaneous calendar change, solid precious-metal construction, and refined finishing across the case and bracelet.

Rolex Day-Date Bracelet and Bezel Styles

No detail is more closely associated with the Day-Date than the President bracelet. Introduced with the model in 1956, it features semi-circular three-piece links and a concealed Crownclasp that gives the bracelet a seamless look on the wrist. Buyers can also compare bezel styles, from the traditional fluted bezel to smooth polished bezels and diamond-set variations. Together with dial choices such as Roman numerals, baguette markers, or factory diamond dials, these details shape the overall personality of the watch.

Rolex Day-Date 36 vs 40 vs 41

The Day-Date 36 remains the most traditional option and wears elegantly across a wide range of wrist sizes. The Day-Date 40 offers a more current stance without losing the model’s dress-watch character, making it the most versatile choice for many buyers. The 41mm Day-Date II is the boldest of the three and appeals to collectors who prefer a larger case and a shorter production run. Choosing between them usually comes down to wrist size, preferred proportions, and whether you want a classic or more contemporary feel.

Shop Rolex Day-Date by Reference and Dial Style

Many buyers narrow the Day-Date by generation first, then by dial and metal. Popular references include 18038, 118238, 118239, 128235, 128238, 218235, 218238, 228235, 228236, 228238, 228239, and 228348RBR. Dial options range from understated champagne, silver, black, and white to more distinctive green, chocolate, ice blue, onyx, meteorite, and diamond-set variants. This combination of strong reference history and broad dial variety is a major reason the Day-Date remains one of the most collectible Rolex families.

Buying a Pre-Owned Rolex Day-Date

A pre-owned Rolex Day-Date gives buyers access to discontinued references, rare dial configurations, and precious-metal watches that may represent stronger value than buying new. Condition matters: bracelet stretch, case polish, dial originality, and the presence of box and papers all influence collectability and price. For many clients, the appeal lies in finding a Day-Date with the right balance of era, metal, dial, and wearability rather than simply choosing the newest reference available.

Why Buy Rolex Day-Date

The Day-Date sits at the top of the classic Rolex lineup, combining precious metals, long-term desirability, and one of the strongest identities in watchmaking. Every piece in this category is selected for authenticity, condition, and market relevance. Whether you are shopping for a daily-wear 36mm yellow gold reference, a modern Everose Day-Date 40, or a platinum model with an ice blue dial, the goal is the same: offer sought-after watches with clear value, trusted sourcing, and white-glove service.

Frequently Asked Questions About Rolex Day-Date

The Rolex Day-Date is Rolex’s flagship calendar dress watch, introduced in 1956 as the first wristwatch to display both the date and the full day of the week on the dial. It is made exclusively in precious metals, including 18k gold and platinum.
Prices in our collection generally start around USD $14,000 and can exceed USD $60,200 depending on the reference, age, metal, dial, condition, and whether the watch includes original box and papers.
The President bracelet is the signature bracelet designed for the Day-Date. It features rounded three-piece links and a concealed Crownclasp, giving the watch its distinctive elegant profile.
The most common modern sizes are 36mm and 40mm, while the 41mm Day-Date II remains a notable earlier large-case variant. Each offers a different wrist presence, from classic to more contemporary.
Demand is consistently strong for champagne, black, green, chocolate, and ice blue dials, along with rarer options such as meteorite, onyx, and factory diamond dials.

Shop online or make an appointment to visit our showroom in New York City’s Diamond District. Free overnight shipping nationwide.

Why Clients Choose Us

Authentic Luxury Watches

100% Authentic Luxury Watches

Fast Insured U.S. Shipping

Fast Insured U.S. Shipping

NYC Diamond District Showroom

NYC Diamond District Showroom

Posted on Google Google
Jeffrey Legault profile picture
Jeffrey Legault
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Sourced a mint condition, hard-to-find vintage Aquanaut. Very happy with the watch. Vlad & Aly were a pleasure to deal with throughout the process, both during the initial emails/texts and then in their showroom. I mistakenly wired a larger amount than the purchase price and the difference was promptly refunded. I plan on doing business with them again.
Posted on Google Google
Benito Ledesma profile picture
Benito Ledesma
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Tanya did an awesome job getting me my watch!! She is a true professional and very friendly to work with!! It was everything she said it would be! I will recommend her and Luxury Watches USA to my friends and relatives!!
Posted on Google Google
Ioana Abraham profile picture
Ioana Abraham
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
The best dealer in New York!
Posted on Google Google
Matthew profile picture
Matthew
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Tanya was great to work with and extremely responsive! From the initial communication to the final delivery, the entire process was smooth and reassuring. The watch came looking even better than the photos! I would recommend them for anyone in the market for a new watch.
Posted on Google Google
Tucker Crook profile picture
Tucker Crook
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Vlad was very helpful and communicative when purchasing my watch. Would recommend
Posted on Google Google
Alan Phung profile picture
Alan Phung
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Luxury Watches was great, very responsive and accomodating to my needs! Would recommend
Posted on Google Google
Vivek Manjunath profile picture
Vivek Manjunath
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Vlad was patient and professional. Not many places offer rentals, I had a great experience finding and borrowing the right watch for me
Posted on Google Google
Brandon Blumke profile picture
Brandon Blumke
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Stand up business! Recently purchased a panerai from them and the deal went very smoothly. Watch was as described and they got it to me quickly. Hope to deal with you guys again in the near future. Thanks!
Posted on Google Google
spencer edwards profile picture
spencer edwards
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Vlad was very helpful! He has a very nice showroom, many different brands and different price points! It’s a very safe and easy going environment. I’d recommend this place to anyone who is looking for luxury goods. will definitely be back for another timepiece. Thankyou!
Posted on Google Google
Marc Rosenmayr profile picture
Marc Rosenmayr
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Watch was as described, great service and communication

Ready to own a Rolex Day-Date? Contact our team for current availability, pricing, and help selecting the right reference, metal, and dial.